Voices Series: Why I believe in the power of storytelling

This blog is part of a series of reflective essays by participants of the Voices to End FGM/C workshops run by Sahiyo and StoryCenter. Through residential and online workshops on digital storytelling, Voices to End FGM/C enables those who have been affected by female genital mutilation/cutting to tell their stories through their own perspectives, in their own words.

By Shabana Feroze

I participated in the Voices To End FGM/C project by Sahiyo, where I also volunteer. What I really took away from participating in this project is the power of storytelling. In this project, videos are made from our past experiences with female genital mutilation/cutting (FGM/C). Each participant has a unique video. We would have weekly online workshops in which we were guided on how to tell our story and the next steps.

When each of the participants would read out her unique take on their experience, I would get chills. It had so much of an impact, listening to what each survivor went through and how it had affected them. 

It was very educational as well, because we were taught the nuances of storytelling. I found that to be the most interesting part: all the details that make a story more impactful and holds interest. I loved how we had very strict guidelines about story and video length. 

I relate to all this because I’m a marketer by profession. I believe in the power of storytelling for brands and marketing campaigns, so this was a strong reassurance that I was on the right path. All the little things I learned about what makes a story powerful and what makes a story stay with you definitely helped me in my profession as well. I could apply that knowledge to my professional work.

I also learned about teamwork and how step-by-step a big project comes to fruition. I’ve never worked on a project on an international level where the participants are all based in different countries and different time zones. Yet all of us came together and we did what was required of us, thanks to the effort and patience of Mariya and Amy, our facilitators. 

I’ve gained so much from participating in this project, more than I expected. I hope that our voices reach the highest levels and help to create change to stop this tradition.

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